Feel the gap
widen.
From digital to physical. From simple to complex. Every comparison makes the same point: taste scales.

The usual approach
Culturally vagueStock photo with a red filter. "Happy Chinese New Year!" in a free font. Posted at 11pm the night before.

Lantern Social Kit
Culturally fluentSix-slide carousel. Brushstroke typography. Auspicious motifs sourced from Suzhou embroidery tradition. Editable in Canva or Figma.

The agency default
InterchangeableDragon clipart. Red banner. Generic "Celebrate the New Year" copy that could apply to any holiday.

Lantern Email Suite
Channel-optimisedModular header + footer system. Persimmon-to-gold gradient. Subject line copy variants for 恭喜發財 and 新春快樂 contexts. Klaviyo & Mailchimp ready.

Printed in a hurry
Rushed & amateurLaminated A4 sheet. Pixelated red envelope graphic. Printed at Office Depot the morning of January 28th.

Lantern Signage Pack
Print-ready at 300dpi300 DPI print-ready files. A1, A2, A3, A4. Window cling variant. Includes bilingual English-Mandarin copy. Sent to printer-ready in 20 minutes.

Off-the-shelf packaging
Brand-lessGeneric red box from Alibaba. Gold sticker applied by hand. No brand cohesion. Indistinguishable from every competitor on the shelf.

Lantern Packaging Suite
Pantone-matchedDie-line templates for gift boxes, sleeve wraps, and hongbao (red envelopes). Pantone-matched. Includes structural PDF for print vendors. Brand logo placement guides included.
Find your
perfect kit
in 60 seconds.
Five questions. A personalised bundle recommendation. A unique discount code valid for 48 hours.
Find Your Campaign Kit
Answer five quick questions and we'll recommend the exact Lantern bundle for your brand, channel, and budget.
Takes about 60 seconds









